Salman Khan, brand ambassador of the IIFA Charity Initiative in conjunction with the Sri Lanka Cricket Board, Habitat for Humanity and UNICEF, has whipped up a wave of interest as Khan's 'Being Human' and his largesse have been well documented in most periodicals.

After the success of IIFA in Macau, Lara Dutta, Riteish Deshmukh and Boman Irani will show up as hosts once again for the IIFA Awards 2010. Incidentally, Lara and Boman will play hosts for the fourth time at the Awards, while this is Riteish's third time teaming up with funnyman Boman.

"I've been to Sri Lanka earlier, it's a beautiful country," states Lara. "And now that there is peace prevailing there, it should be all the more exciting to go there now. Riteish, Boman and I bonded very well during 'Housefull'. And when we're playing hosts at IIFA, our script goes through changes for about five to seven drafts, before a final one takes shape."

Adds she, "Besides, it's great fun too coz' we incorporate the film bits in it and it's a challenge for us actors to be hosting the show. The charity initiative is a great idea and it's a great opportunity for us to contribute in our own way."

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Bipasha Basu and Lara Dutta have set her feisty mind ticking. Wanting a slice of the lucrative fitness pie, Sherlyn Chopra has decided to hop onto the bandwagon, as well.

Apart from weight training thrice a week, saucy Sherlyn opts for "hot yoga" six days a week!

"Hot yoga will be an integral part of my fitness DVD," asserts SC in a tabloid quote. "It's a sexy way to not only suffer, but also watch oneself suffer. The sweat and the pain are worth it all. After every session, my body feels completely rejeuvenated. And craves for more pain." Whoa!

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Lara Dutta has bought herself a fancy new iPad. And what's better, LD found the time to set it all up and is relishing it's high tech ways.

The busy Lara has found some time on her hands... courtesy, a nagging fever. Though, there are little signs of worry on that stunning visage.

Mahesh Bhupathi, her fawning beau is close at hand to offer her a generous dose of his TLC (tender loving care, for the uninitiated). And is aiding a rosy eyed Lara to steer into the pink of health.

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The team of 'Housefull' has come up with a unique strategy to promote their venture - the cast of the film will spend a day each with four fans in different cities.

Akshay Kumar, Deepika Padukone, Lara Dutta, Arjun Rampal, Riteish Deshmukh and Jiah Khan will travel across four cities - Kolkata, Ahmedabad, Delhi and Mumbai for the promotion.

'The cast will be on an adventurous journey across the four cities and this will give the audiences a chance to interact with them on a personal level. The team will be visiting four lucky households and spend an entire day with them,' said film's producer Sajid Nadiadwala in an statement.

Eros International and Nadiadwala have collaborated with NDTV as its media partner for the activity.

'The response to the 'Housefull' contest has been great and we're getting lots of happy mails from fans who look forward to meeting these stars,' said a spokesperson from NDTV.

Releasing April 30, 'Housefull' is a light-hearted film about people getting caught in situations triggered by a lie.

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It's official and has created quite a racket! The scorching publicity surrounding the Mahesh Bhupathi and Lara Dutta liaison will attract fresh media frenzy now.

Reportedly, the duo are readying to take their commitment to the next level. As per close sources, Mahesh has rented out a plush apartment in suburban Mumbai which is a stone's throw away from Lara's residence!

Incidentally, Lara accompanied her new love interest as he showed up to finalise matters on the rental deal, fuelling rumours that she was game for... a live in relationship with Mahesh.

The pair, meanwhile, are just living it up!

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It's been a year since they've cooled off romantically. Post break up, ex flames Dino Morea and Lara Dutta performed at Nashik recently.

And close insiders swear, the vibes between the duo could easily freeze up the Arctic ocean. Not a single word was exchanged between the former love interests.

A reliable source states, "Both learnt that the other was performing a day before the event, and then it was too late to back out."

To avoid unpleasantness, Morea stayed put in his vanity van, except for the time when he was on stage. Dutta rushed out of the venue the minute she finished her acts.

Meawhile, matters have taken a new amourous turn with tabloid tattle peaking over Morea and Kangna Ranaut's passionate display at Sanjay Dutt's second anniversary.

Morea, meanwhile, has been explaining his bit to a certain Nandita Mahtani.

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Get a load of this! Three hot(tt) gals: Deepika Padukone, Lara Dutta and Jiah Khan, are all enacting Akshay Kumar's wives in 'Housefull'! Furthermore, the trio of beauties will all… get set to drool now… show up onscreen in bikinis. ;))))))).

Sajid Nadiadwala's flick has also aided in cementing the bond between the actresses. "Lara and I are both from Bangalore, and so there was camaraderie from day one," reveals Deepika in a tabloid inter phew.

"We come from similar backgrounds," states Lara in a media chat, "Like me, Deepika too was a model in Bangalore, so that was the common factor." Jiah, they aver, is the baby, and the duo are usually busy mollycoddling the saucy Khan.

Flashing a thigh, showing some cleavage, revealing skin… are all fine with the 'Housefull' girls. Presently, we're just 'Housefull' with anticipation….

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